Ah red lips. For many, the final frontier of face furniture.

Think you can’t wear red lipstick because you’re too dark/too pale/too blonde/too redhead/too short or some other random factor that keeps you from the crimson?

Think again, missis. There’s a shade for us all.

Alexa knows cool girls'll always rock a red and the best way to do it is with little else to fight with it. Her shade's a bright, orange-toned colour.

Blondes don't necessarily have more fun when it comes to red lips. Emma Stone can pull off a tomato red with ease but heads-up, so can a brunette.

Florence goes for a goth take on red with a burdgundy lip. This really suits her dark red colouring a lot.

Isla Fisher's strawberry blonde locks can take a punchy shade. She pulls off a classic red perfectly.

Karlie Kloss proves that even if you're mousey or mid-brown, you don't have to eschew a slick of bright lip colour.

Keira has two ways of wearing red and it's never matte and opaque. Her evening look is semi-glossy and semi-sheer in a wine-stain shade.

For day, she goes for a just-bitten brighter colour that's flattering but not full-on.

By contrast, Olivia Palermo's makeup is retro screen siren but she manages to make it modern. This is a classic pillarbox matte scarlet and looks fantastic with her sleek, dark hair and pale skin.

Zoe Saldana proves that black skins can carry colour excellently. Her red is satin finished so it doesn't look flat on her lips.